A top priority for ATD and NADA over the past two years has been the redevelopment and redesign of a new flagship website for our members.
These sites are now live and driving traffic like never before.
The new ATD.org is designed to be every commercial truck dealer and dealership’s one-stop-shop for news and information impacting our industry. It will be updated 24 hours a day with news and content covering dealer education, public policy, videos, blog posts and graphics focused exclusively on commercial truck retail. We will also publish trucking related news from Bloomberg and Reuters.
In the past, trade association websites were a place members could go once or twice a year to download a compliance document or pay their dues.
But over the past five years, major trade association websites have transformed into vibrant information hubs. You may recall the NADA and ATD Coronavirus Hub launched in 2020, where we posted original dealer news and information related to COVID, and our site received a record number of visits.
Our vision is for the new website to be the homepage for every major truck dealer and dealership staff member in America. – a hub where anyone working in commercial truck or automotive retail can get all the information they need to effectively manage their dealerships or departments, or learn the best way to do their job.
Please join us in making ATD.org the homepage for every truck dealer and dealership employee in America.