With a successful business, you need a compelling website to make sure you attract new customers.
But building a website is difficult, even with experience. There’s the time it takes to develop a backend, design what the site will look like, not to mention testing and launch.
Here’s how to build a website without writing a single line of code yourself, using freelancers on Fiverr Business.
What is Fiverr Business?
You’ve probably heard of Fiverr, the popular market for finding freelancers. Fiverr Business is a little different, as it offers an organized catalog of trusted and verified freelance talent. It saves you a lot of time in finding the right freelance writer, saving you time and focusing on supervising things.
Fiverr Business doesn’t just list large freelancers. It provides tools to facilitate collaboration and help you transform a group of widely distributed freelancers into a productive team.
Determine your audience
Who uses your business? Who is visiting the current website or Facebook page? The easiest way to find out is to hire a website data analyst.
These specialists can query data provided by Google Analytics and other tracking software, giving you invaluable data on what your audience is looking for.
Plus, you can also learn more about your clients with a market research freelance writer. They will be able to help you establish the character of your audience and this information can inform design choices on the website, both in terms of layout and user interface and with the overall look and feel. style of the site.
Establish a goal for the website
Once you understand the context of your audience and customers, the next step is to figure out exactly what the site will do. Is it to generate leads? Is it an online store? Is it above all a resource?
The answer to this question will depend on the nature of the business behind the website. If you are selling things, an online store makes sense. Provide a service? Then you need a lead generation method, either through a contact form or through an online chatbot.
If the business is about information, then a resource makes sense. However, it may also require lead generation in addition to mandatory ads or subscriptions.
It is a choice that you must make without hiring a freelance writer.
Hire a website project manager
You can hire a web designer, web developer, UI tester, marketer, web hosting specialist… or you can let someone else do it.
With hiring a project manager, you can let someone else worry about aligning the various discussion threads that need to be put together as your business website evolves from idea to idea. email to a live online experience.
Website project managers have experience dealing with all of the people involved in building a site. You’ll still need to find the right people, of course, but start by making sure the project manager you hire is a match for you and understands the vision for the website.
Choose your domain name
If the company already has a domain name, you can skip this step. But if you are running a successful business website based on Facebook or Instagram, choosing a domain name is a requirement before the site goes live.
Remember that although “dotcom” domains are preferable for a business, there are many permutations around these days. Your business might be happy with a .xyz, .info, .services, or one of the various top level domain extensions.
Are you having trouble with this? It may be a good idea to hire an expert freelance online branding writer to help you find the domain name that’s right for you.
Buy web hosting
You cannot run a website without a web server.
However, this placement can have complications. You will need to choose the right web host, then establish the right package for your needs. An online store, for example, requires a more powerful server than a 10 page site describing certain services. It is difficult to set up, and it is before considerations such as the attachment of the domain name to the hosting.
Fortunately, you can save time and effort here by hiring a freelance writer to match your needs with the right server package. They will be able to configure it to meet the website requirements tied to them by your web developer.
Agree on a content management system solution
The two most controversial areas of building a website are deciding what it will look like and how it will perform.
Various free and premium content management systems are already available, giving you the option of keeping this step affordable. Your website project manager should be able to help you make the right choice.
When you need unique features, a custom website backend is a good idea. This is where you can hire a freelance web developer to work with the web designer on creating the website that your customers will visit over and over again.
Settle in on a stunning website design
Hiring a web designer is essential in bringing the information you have so far to life. A design that matches the goals of your business and its audience will be a compelling gateway to what you can offer.
Web designers should be able to work with the web developer to make sure they include key features. Stunning carousel menus and images look amazing because of web designers, but they exist because of the underlying code.
Spend time on testing
Website testing takes place in different stages. The developer and designer will undoubtedly test things; they will give you the opportunity to browse the site and see how it works. But the real tests won’t take place until the site goes live. Therefore, as much testing as possible should be done before this happens.
Concerned? Don’t be: To launch with confidence, you should hire a website UI and UX tester.
Testers can find bugs and issues with a website before it goes live, providing the developer and designer with a list of suggested fixes. You can also consider a smooth launch – this is a process whereby the site gets live, fully functional, and you invite a small number of people to test it.
With this invaluable information, you can make sure that you have fully tested the website with the end user experience in mind.
Launch and publicize
How will people know your website is ready to go? Is there a way to make it known?
Hiring an advertising specialist can help your site get started in several ways. With the right choice of freelance writer, you can get your site listed on Google and other search engines, set up social media accounts, and contact major news outlets to help promote and advertise your website. .
Viral promotions, teaser campaigns, and other contemporary marketing methods are all within your reach with the right specialist. And if you already have a popular social media account (like Facebook), you can take advantage of it to direct existing customers to your new website.
Whatever method of promotion you prefer, you should be able to find a freelance writer to handle it.
You’ve built a website without typing a line of code
Your website is now live, successful, engaging customers and generating income
At this point, you should feel a lot of satisfaction. Order yourself a cup of fresh coffee – the expensive type – and relax.
By using Fiverr Business to hire the freelancers you need, you’ve just built a website without getting your hands dirty. No need to learn HTML, PHP or CSS; you didn’t have to study UI and UX principles, and you didn’t do any PR work.
Fiverr is a great place to start a new freelance career. Learn how to set up your account, list your first gig, and get paid on Fiverr!
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