The Bikry app, from Bizrise Technologies, has chosen actor Vinay Pathak as the digital brand ambassador. As part of this association, it will be seen promoting the importance of the digitalization of Indian retail stores and all the useful features of the Bikry app on online platforms, the company said in a statement.
The Bikry app will leverage the association with Vinay Pathak through digital marketing. The brand claims to have already integrated 50,000 businesses on its platform across India and aims to serve more than one million businesses by the end of 2021.
“Vinay Pathak really means a dynamic and positive attitude, and his presence certainly cannot go unnoticed. We really want the same for the Bikry app and want more and more people to notice our brand and the benefits it brings to small and medium businesses, ”said Abhishek Bhayana, founder of the Bikry app, at association.
Created in 2019, Bikry is the fruit of two young entrepreneurs, Himanshu Garg and Abhishek Bhayana. The Direct-to-Consumer Platform was conceptualized with the goal of supporting entrepreneurs and small business owners who wish to leverage the power of the Internet to serve their customers. Available on the Google Playstore, the Bikry app provides businesses with their online catalog in the form of an integrated website with payment gateways and shipping options. It offers retailers and small business owners an end-to-end digital solution spanning daily operations management, promotion, sales, cash on delivery and shipping services across India. It allows offline businesses to sell their products and services online through their digital store using the Bikry app by registering, uploading their products / services and sharing them on different channels like WhatsApp, social media or SMS.
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